Privicy Policy

 

Updated: 23/10/2025

 

 

This Privacy Policy applies between you, the User of this Website, and The Doggy Day Care Centre, the owner and provider of this Website.
The Doggy Day Care Centre takes your privacy very seriously. This policy explains how we collect, use, and protect your personal data when you visit or interact with this Website.

This Privacy Policy should be read alongside, and in addition to, our Terms and Conditions.

Please read this policy carefully.


1. Definitions and Interpretation

In this Privacy Policy, the following definitions apply:

“Data” – collectively all information that you submit to The Doggy Day Care Centre via the Website. This includes, where applicable, definitions provided in Data Protection Laws.

“Cookies” – small text files placed on your computer or device by the Website when you visit certain pages or use certain features. Details are set out in the section below (“Cookies”).

“Data Protection Laws” – all applicable data protection legislation in force in the UK from time to time, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations 2003 (as amended).

“The Doggy Day Care Centre”, “we”, “us”, or “our” – The Doggy Day Care Centre Ltd, a company registered in England and Wales (Company No. 12243923), with its registered office at Unit 4A, Pegswood Industrial Estate, Pegswood, Morpeth, Northumberland, NE61 6HZ.

“User” or “you” – any third party that accesses the Website and is not employed by The Doggy Day Care Centre or otherwise engaged in providing services to it.

“Website” – the website you are currently using, www.thedoggydaycarecentre.com, and any subdomains unless expressly excluded by their own terms.

Unless the context otherwise requires:

  • The singular includes the plural and vice versa.
  • References to “including” mean “including without limitation”.
  • Headings are for convenience only and do not affect interpretation.

2. Scope of this Privacy Policy

This Privacy Policy applies only to actions of The Doggy Day Care Centre and Users with respect to this Website. It does not extend to any third-party websites that can be accessed from this Website, including social media links.

For the purposes of UK Data Protection Law, The Doggy Day Care Centre is the data controller. This means we determine how and why your data is processed.


3. Data We Collect

We may collect and process the following data about you:

  • Name
  • Date of birth
  • Contact information (email address, telephone number, postal address)
  • IP address (automatically collected)
  • Browser type and version (automatically collected)
  • Operating system (automatically collected)
  • Details provided through forms or online registrations (e.g. dog registration, bookings, or competitions)

We may capture photographs or videos of dogs during their time at The Doggy Day Care Centre for promotional, marketing, or educational purposes. These may appear on our website, social media, or printed materials. All media is used positively to celebrate the dogs in our care and handled in line with our Social Media & Content Policy.

Owners who prefer their dog not to appear in any images or videos may opt out at any time by contacting us at info@thedoggydaycarecentre.com.


4. How We Collect Data

We collect data in two ways:

a. Data you provide directly, such as when:

  • You contact us by email, telephone, or via the Website
  • You register for our services or create an account
  • You enter competitions or promotions
  • You subscribe to newsletters or marketing updates
  • You use our services

b. Data collected automatically, such as:

  • Technical information about your visit (IP address, browser type, pages visited, time spent on site)
  • Cookies and similar technologies (see “Cookies” section below)

5. How We Use Your Data

We may use your data for the following purposes:

  • Internal record-keeping
  • Improving our products, services, and Website experience
  • Sending marketing materials (where consent has been given)
  • Conducting customer feedback or market research
  • Managing your account and fulfilling service requests

We process your data only when we have a lawful basis to do so — such as your consent, a contract with you, our legitimate business interests, or legal obligations.


6. Marketing and Communications

Where you have opted in (or fall within a “soft opt-in” exemption), we may send you information about products, services, promotions, or updates.
You can withdraw consent or opt out at any time by:

We will never sell or rent your data to third parties.


7. Sharing Your Data

We may share your data with:

  • Our employees and approved contractors (for operational purposes)
  • Professional advisers (e.g. legal, financial, or IT consultants)
  • Service providers such as email or website hosting partners

All third parties are required to keep your data secure and use it only in accordance with our instructions.


8. Data Security

We take appropriate technical and organisational measures to protect your data, including:

  • Secure server storage and encrypted backups
  • Password-protected systems and restricted staff access
  • Monitoring for unauthorised access or misuse

If you suspect any unauthorised use or loss of your data, please contact us immediately at info@thedoggydaycarecentre.com.

For independent advice on staying safe online, visit www.getsafeonline.org.


9. Data Retention

We retain your data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law.
When data is no longer needed, it will be securely deleted or anonymised.


10. Your Rights

Under UK data protection law, you have the following rights:

  • Access – to request copies of the data we hold about you
  • Rectification – to correct any inaccurate or incomplete data
  • Erasure – to request deletion of your data (“right to be forgotten”)
  • Restriction – to limit how we use your data
  • Portability – to request a copy of your data in a portable format
  • Objection – to object to our use of your data, including marketing

To exercise any of these rights, please contact us at info@thedoggydaycarecentre.com.

If you are unhappy with our handling of your data, you have the right to complain to the Information Commissioner’s Office (ICO) at www.ico.org.uk.


11. Transfers Outside the UK

If we transfer your data outside the UK (for example, for web hosting or email delivery), we will ensure adequate safeguards are in place in line with UK data protection law — such as approved standard contractual clauses or equivalent protections.


12. Cookies

This Website uses cookies to improve your experience. Cookies are small text files that help websites function more efficiently and remember user preferences.

You can control or delete cookies via your browser settings at any time. However, disabling cookies may affect the functionality of some parts of our site.

Types of cookies we use:

Type Purpose
Strictly necessary Required for the operation of our Website (e.g. login sessions, shopping cart functionality).
Analytical/performance Help us analyse visitor traffic and improve site performance.
Functionality Recognise returning visitors and remember preferences such as region or language.
Targeting Record browsing habits to make content and advertising more relevant.

You will be asked to consent to cookies when you first visit our Website. You can change your preferences at any time.

For more details, visit www.aboutcookies.org.


13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page, and the “Updated” date will be revised accordingly.
You are deemed to have accepted the updated terms upon your first use of the Website following the changes.


14. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact:

The Doggy Day Care Centre Ltd.
Unit 4a, Pegswood Industrial Estate
Pegswood, Morpeth
Northumberland
NE61 6HZ

Email: info@thedoggydaycarecentre.com
Phone: 01670 457 500


 

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Opening Times
Mon - Fri: 7:30AM - 5:45PM
Sat - 8AM - 4PM (Morpeth & Whitley Bay only)
Sun - Closed
Info
Morpeth: Unit 4a, Pegswood Ind. Est. Pegswood, Morpeth. NE61 6HZ
01670 457500
Blyth: Unit 26a, Spencer Road, Riverside Business Park, Blyth. NE24 5TG
07939 410 288
Little Legs Club: Unit 3h, Pegswood Ind. Est. Pegswood, Morpeth. NE61 6HZ
01670 457500
Alnwick: 3a, South Road Industrial Estate, Alnwick. NE66 2NN
01665 517738
Whitley Bay: Unit B, Foxhunters Estate, Whitley Bay. NE25 8UG
0191 8160022
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Licences: NAL/159 | NAL/216 | NAL/256 | NAL/324 | 24/0128/DOGDAY

 

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